{"id":1724,"date":"2004-05-07T10:32:17","date_gmt":"2004-05-07T15:32:17","guid":{"rendered":"http:\/\/www.thecarpetbaggerreport.com\/archives\/1724.html"},"modified":"2004-05-07T10:32:17","modified_gmt":"2004-05-07T15:32:17","slug":"stand-by-your-online-ad","status":"publish","type":"post","link":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/stand-by-your-online-ad\/","title":{"rendered":"Stand by your online ad"},"content":{"rendered":"<p>OK, one final word about &#8220;web videos&#8221; and McCain-Feingold.<\/p>\n<p>Yesterday, we talked about the loophole that allows campaigns (specifically the Bush campaign) to create ads that look like TV commercials that are broadcast exclusively online. McCain-Feingold mandates all TV and radio campaign ads feature some kind of &#8220;I approve this message&#8221; tagline, but because these videos are only shown over the &#8216;net, they apparently don&#8217;t have to include the phrase.<\/p>\n<p>If Congress wants the law to extend to online campaign ads, lawmakers will have to go back and pass another law. Fortunately, that&#8217;s exactly what some members of the Senate are trying to do.<\/p>\n<p>Yesterday, two senators who don&#8217;t usually agree on much <a href=\"http:\/\/www.miami.com\/mld\/miamiherald\/news\/politics\/8605889.htm\">unveiled a measure<\/a> to extend the regulations to a variety of media untouched by the existing McCain-Feingold provisions.<\/p>\n<blockquote><p>Sen. Ron Wyden, D-Ore., and Sen. Lindsey Graham, R-S.C., unveiled legislation Thursday that would require federal political candidates to take responsibility for the content of their print newspaper ads, bulk mail, e-mail messages, Web videos and prerecorded phone calls that directly refer to the candidate&#8217;s opponent.<\/p>\n<p>Wyden had worked with Sen. Dick Durbin, D-Ill., to get the TV and radio requirement enacted because they thought the public should know who is behind attack ads.<\/p>\n<p>Their &#8220;Stand By Your Ad&#8221; provision went into effect last November, requiring candidates for federal office to appear in their paid television and radio ads, identify themselves and tell voters that they approved the message.<\/p>\n<p>Since then, however, Wyden said candidates have learned how to &#8220;exploit the power of the Internet&#8221; and that &#8220;the meanest political messages&#8221; have appeared online where the &#8220;Stand By Your Ad&#8221; requirement doesn&#8217;t apply.<\/p><\/blockquote>\n<p><!--more--><br \/>\nI think closing the loophole is a good idea, but I don&#8217;t think the legislation will be going anywhere soon. Getting Congress to approve the existing regulations was a Herculean task in the first place; getting approval from House Republicans who don&#8217;t like campaign reform anyway will be next to impossible.<\/p>\n<p>Moreover, even if the bill were somehow passed quickly, it&#8217;d require Bush&#8217;s signature. Since he apparently <a href=\"http:\/\/www.georgewbush.com\/news\/read.aspx?id=2486\">likes the loophole<\/a>, I don&#8217;t see him jumping at the chance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>OK, one final word about &#8220;web videos&#8221; and McCain-Feingold. Yesterday, we talked about the loophole that allows campaigns (specifically the Bush campaign) to create ads that look like TV commercials that are broadcast exclusively online. McCain-Feingold mandates all TV and radio campaign ads feature some kind of &#8220;I approve this message&#8221; tagline, but because these [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[617],"tags":[],"class_list":["post-1724","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/posts\/1724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/comments?post=1724"}],"version-history":[{"count":0,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/posts\/1724\/revisions"}],"wp:attachment":[{"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/media?parent=1724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/categories?post=1724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/tags?post=1724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}