{"id":5045,"date":"2005-08-24T09:54:41","date_gmt":"2005-08-24T13:54:41","guid":{"rendered":"http:\/\/www.thecarpetbaggerreport.com\/archives\/5045.html"},"modified":"2005-08-24T09:54:41","modified_gmt":"2005-08-24T13:54:41","slug":"why-abc-is-stuck-with-robertson","status":"publish","type":"post","link":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/why-abc-is-stuck-with-robertson\/","title":{"rendered":"Why ABC is stuck with Robertson"},"content":{"rendered":"<p>When TV preacher Pat Robertson goes on national television every day to spew nonsense, he does so on a network owned and operated by ABC\/Disney. In light of <a href=\"http:\/\/mediamatters.org\/items\/200508220006\">this week&#8217;s events<\/a>, some are beginning to suggest that <a href=\"http:\/\/mediamatters.org\/items\/200508230005\">arrangement end<\/a>. If only it were that simple.<\/p>\n<blockquote><p>&#8220;Robertson&#8217;s vitriol is not appropriate for children, or for anyone else, for that matter. His calls for the killing of a foreign leader certainly do not belong on a television channel that purports to offer family-friendly programming,&#8221; said Media Matters for America President and CEO David Brock.<\/p><\/blockquote>\n<p>I couldn&#8217;t agree more, but I&#8217;m afraid ABC\/Disney is kind of stuck.<\/p>\n<p>In 1990, Robertson created a cable network, which he called The Family Channel, which ultimately reached tens of millions of homes. In 1997, Robertson went from being wealthy to being <i>extremely<\/i> wealthy when he sold the channel to Fox for almost $2 billion as part of Rupert Murdoch&#8217;s drive to build a mini-cable empire (Fox News, Fox Sports, and Fox Kids, on top of regular ol&#8217; Fox).<\/p>\n<p>Robertson&#8217;s contract with Fox, however, <a href=\"http:\/\/www.findarticles.com\/p\/articles\/mi_m0DIZ\/is_31_13\/ai_77074088\">included a catch<\/a> &#8212; his 700 Club program would have to remain on the network, aired three times a day, until Robertson decided he didn&#8217;t want to do the show anymore. Fox grudgingly agreed, but ended up hating this part of the deal.<\/p>\n<blockquote><p>Fox executives complained bitterly that Robertson&#8217;s show kept them from creating a coherent strategy for the network.<\/p>\n<p>&#8220;Fox Family was doomed from the start because it&#8217;s very hard to be [programmed for] kids all day and have The 700 Club in the middle of your daytime lineup, and then in prime time at 11 p.m.,&#8221; a former executive said. Robertson&#8217;s show would break up whatever programming momentum the network managed to build, with ratings for the hour of religious programming sliding to nearly zeros and attracting a different audience from the one they sought at other times of the day.<\/p><\/blockquote>\n<p>Frustrated, Fox dumped the network to ABC\/Disney. Unfortunately, though, Robertson remained part of the deal. The ABC Family Channel is contractually obligated to broadcast a crazed TV preacher for the indefinite future.<br \/>\n<!--more--><br \/>\nBrock is right to call on ABC to discontinue Robertson&#8217;s broadcasts, and as it turns out, ABC would love nothing more. But there&#8217;s that pesky contract to deal with.<\/p>\n<p>ABC could, in theory, try to buy Robertson out. Fox tried that, but <a href=\"http:\/\/www.findarticles.com\/p\/articles\/mi_m0DIZ\/is_31_13\/ai_77074088\">it didn&#8217;t work<\/a>.<\/p>\n<blockquote><p>The former executive says Fox Family Worldwide chairman\/CEO Saban &#8220;did everything he possibly could to buy Pat out of that commitment,&#8221; eventually offering hundreds of millions of dollars. But Robertson turned down the money and insisted on keeping the show on the network.<\/p>\n<p>&#8220;The word I hear on the street is Disney would have to pay a billion dollars to get them out of the deal,&#8221; he said.<\/p><\/blockquote>\n<p>For Robertson, having 700 Club on the air keeps the checks rolling in. Throughout his broadcast, Robertson insists that God wants viewers to donate to him, even if they can&#8217;t afford it. If the show isn&#8217;t on, the suckers don&#8217;t hear the pitch.<\/p>\n<p>For ABC\/Disney, not only can they not afford Robertson&#8217;s buy-out demands, they&#8217;re also afraid that Robertson&#8217;s followers could make it difficult on the ABC Family Channel if they start complaining to cable operators.<\/p>\n<p>In the meantime, all the network can do is <a href=\"http:\/\/www.latimes.com\/news\/nationworld\/nation\/la-na-robertson24aug24,0,4928298,full.story\">kvetch<\/a> and wait for Robertson to get too-old to bother with the show.<\/p>\n<blockquote><p>The ABC Family Channel, one of the outlets for &#8220;The 700 Club,&#8221; distanced itself from Robertson, saying in a statement that it was contractually obligated to carry the program and had &#8220;no editorial control over views expressed by the hosts or guests.&#8221;<\/p>\n<p>&#8220;ABC Family strongly rejects the views expressed by Pat Robertson in the Aug. 22 telecast of the program,&#8221; the statement said.<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>When TV preacher Pat Robertson goes on national television every day to spew nonsense, he does so on a network owned and operated by ABC\/Disney. In light of this week&#8217;s events, some are beginning to suggest that arrangement end. If only it were that simple. &#8220;Robertson&#8217;s vitriol is not appropriate for children, or for anyone [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[617],"tags":[],"class_list":["post-5045","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/posts\/5045","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/comments?post=5045"}],"version-history":[{"count":0,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/posts\/5045\/revisions"}],"wp:attachment":[{"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/media?parent=5045"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/categories?post=5045"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stevebenen.com\/thecarpetbaggerreport\/wp-json\/wp\/v2\/tags?post=5045"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}