We saw an interesting political/media controversy this week when Fox News characterized Michelle Obama as “Obama’s baby mama.” (The phrase is slang for an unwed mother who gets no support from a baby’s father.)
The Wall Street Journal had a good item the other day putting the flap in the broader context of media scrutiny and news outlets facing pressure from blogs. In this case, Salon’s Alex Koppelman got a tip from a reader and posted the video of Fox News’ attack, with video from Red Lasso. Blogs picked up on Alex’s gem, reporters at traditional outlets began calling Fox News, and less than 24 hours after screwing up, the Republican network was backpedaling, acknowledging that a producer “exercised poor judgment.”
The WSJ piece noted that we’ve seen this dynamic play out several times of late.
Television news organizations, facing unprecedented scrutiny, have often expressed contrition for poorly chosen words during this election season.
In a campaign that includes the first viable African-American presidential candidate, the lines of appropriate speech have become fuzzy…. In this campaign cycle, television news organizations have issued at least 10 apologies in total over on-air expressions. On Tuesday, a Fox News anchor, E.D. Hill, said she regretted suggesting that a celebratory hand gesture between Barack and Michelle Obama might be a “terrorist fist jab.” On Monday, NBC News correspondent Andrea Mitchell apologized for calling southwest Virginia “redneck country.”
Employees at Time Warner Inc.’s CNN and General Electric Co.’s MSNBC, and a contributor to Fox News have all confused “Obama” and “Osama” in the last year in one form or another, and apologized for the mistake.
These apologies have a couple of interesting things in common.
First, obviously, is the benefits of the netroots community leaning on traditional news outlets when they err (which is obviously often). Bloggers and blog readers are pouncing on the same kind of mistakes that have been common for years, but the difference is news consumers can now do something about it.
As Alex told the WSJ, “I was a little surprised about how quickly it got picked up and turned into a really big thing. If it’s not already happening more than it has in previous cycles, I’m sure it will because of technology.”
And second, the Journal noted “at least 10 apologies in total over on-air expressions,” and listed four specifics — Fox News’ “baby mama” directed at the Obamas; Fox News’ “terrorist fist bump” also directed at the Obamas; Andrea Mitchell’s description of southwest Virginia as “redneck country,” and multiple outlets confusing “Obama” and “Osama.”
Kevin did a nice job fleshing this out a little more.
Off the top of my head, I can add Chris Matthews to this list (for claiming that the only reason Hillary Clinton was a serious candidate was because “her husband messed around”) as well as David Shuster (for saying that Chelsea Clinton was “being pimped out in some weird sort of way”) and Keith Olbermann (who basically suggested that somebody needed to beat Hillary senseless to get her to drop out of the race). And then there was Bill O’Reilly’s apology for saying, “I don’t want to go on a lynching party against Michelle Obama unless there’s evidence.” That’s ten. I don’t know for sure if it’s the same ten that the WSJ counted, but it’s probably close.
Notice a pattern? Aside from Andrea Mitchell’s crack about Virginia, which was offensive in a nonpartisan way, every one of the apologies has been about an offensive remark aimed at a Democrat. Funny, that.
Yep, it’s quite a coincidence.